An introduction to political communication / Brian McNair.
Material type:
TextSeries: Communication and societyPublication details: New York, NY : Routledge, 2007.Edition: 4th edDescription: xvii, 222 p. : ill. ; 24 cmISBN: - 9780415410694 (pbk. : alk. paper)
- 9780415410700 (hardback : alk. paper)
- 324.7/3 22
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RTC Library Main opac | Main TEST | 324.7 MCN | Available | 30012710 |
Includes bibliographical references (p. 210-217) and index.
Politics in the age of mediation -- Politics, democracy and the media -- The effects of political communication -- The political media -- The media as political actors -- Party political communication I : advertising -- Party political communication II : political public relations -- Pressure-group politics and the oxygen of publicity -- International political communication.