Ritzer, George. Enchanting a disenchanted world : revolutionizing the means of consumption / George Ritzer. - Thousand Oaks, Calif. : Pine Forge Press, c1999. - xii, 258 p. ; 23 cm. Includes bibliographical references (p. 218-250) and index. ISBN: 0761961011 (cloth : alk. paper) 0761985115 (pbk. : acid-free paper) LCCN: 98040128 Subjects--Topical Terms: Consumption (Economics)Consumption (Economics)--United States.Marketing--United States.Marketing.