Business policy and strategy :  concepts and readings / 
Daniel J. McCarthy, Robert J. Minichiello, Joseph R. Curran. 
 - Homewood, Ill. :  R. D. Irwin,  1996. 
 - xii, 528 p. :  ill. ;  23 cm. 
 - Irwin series in management and the behavioral sciences .
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0256016801 
<br/><br/><label>LCCN: </label>74031601 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.