Cairncross, Frances.

Costing the earth : the challenge for governments, the opportunities for business / Frances Cairncross. - Boston, Mass. : Harvard Business School Press, c1992. - viii, 341 p. : ill. ; 24 cm.

Includes bibliographical references (p. 319-326) and index.

0875843158 (alk. paper)

91033750


Environmental policy.
Green marketing.
Marketing--Social aspects.
Social responsibility of business.