00626cam a2200205   4500001000500000005001700005008003900022010001700061020001500078020001800093100002500111245005800136250001200194260005800206300004900264504005100313650001500364700001700379700002400396416020181127172740.0110608s2011    enka     b    001 0 eng  a  2011414585  a0199290431  a97801995796171 aBaines, Paul,d1973-10aMarketing /cPaul Baines, Chris Fill, and Kelly Page.  a2nd ed.  aOxford ;aNew York :bOxford University Press,c2011.  axxxiii, 756 p. :bill. (some col.) ;c27 cm.  aIncludes bibliographical references and index. 0aMarketing.1 aFill, Chris.1 aPage, Kelly,d1974-