01062pam a2200181 4500010001800000020003500018020003500053082002100088100001600109245004600125260005200171300002700223490003900250504005100289505044100340650006000781650003900841 a 9900056422 a0521584655 (cased) :cNo price a0521585775 (pbk.) : cNo price04a302.234509732211 aLembo, Ron.10aThinking through television /cRon Lembo. aCambridge :bCambridge University Press,c2000. axiii, 254 p. ;c24 cm.0 aCambridge cultural social studies. aIncludes bibliographical references and index. aIntroduction; Part I. Conceptions of Television Use: 1. Social theory; 2. Social science; 3. Cultural studies; Part II. Reconceptualising Television Use: 4. Sociality and the problem of the subject; 5. Components of a viewing culture; Part III. Documenting the Viewing Culture: 6. Methodology and the turn to television; 7. The practice of viewing; 8. A typology of use; Conclusion: the politics of television reconsidered.grt 0aTelevision broadcastingxSocial aspectszUnited States. 0aTelevision viewerszUnited States.