02175cam a2200289   4500001000500000005001700005008004100022010001600063020001500079020002200094082001500116100001600131245008400147260004400231300003500275504006600310505091600376520025401292610003801546610002401584610003801608610002401646650003301670650003301703999001501736952013401751729420181127183335.0001205s2000    enka     b    001 0 eng d  a   00711147  a0415213215  a0415213223 (pbk.)  a302.23b21 aKung, Lucy.10aInside the BBC and CNN :bmanaging media organisations /cLucy Kung-Shankleman.  aLondon ;aNew York :bRoutledge,c2000.  aviii, 245 p. :bill. ;c24 cm.  aIncludes bibliographical references (p. [233]-238) and index.  a1. What is organisation culture? -- 2. 'The status quo is not an option': Broadcasting's  changing environmental context -- 3. The mass paradigm fragments: The changing nature of  the broadcasting activity -- 4. 'Serving the nation': The BBC and its unique place in  the UK's broadcasting ecology -- 5. The 'Mouth of the South' and his 'Chicken Noodle  Network': Ted Turner and the beginnings of CNN -- 6. Continuous revolution: The BBC as a business -- 7. Reinventing the news: CNN's business model -- 8. 'Part of the British way of life': The BBC's culture  in its own words -- 9. 'Underdogs and outsiders': CNN's culture in its own  words -- 10. Reithianism versus Birtism: New strategic directions  versus old cultural values at the BBC -- 11. Adrenaline: Culture's impact on performance, process  and strategic options at CNN -- 12. A special case? Why media organisations need managing  differently.grt  aThis volume provides an inside account of the BBC and CNN,  two of the world's best-known media organisations, during a  period of great change and new challenges. It explores the  attitudes that shape management priorities and broadcasting  policy.20aBritish Broadcasting Corporation.20aCable News Network.24aBritish Broadcasting Corporation.24aCable News Network. 0aBroadcastingzGreat Britain. 0aBroadcastingzUnited States.  c6217d6217  00102ddc40708MAINaRTCLIBbRTCLIBcMAINd2022-01-12h i11243l0o302.23 KUNp30010871r2022-01-12 00:00:00w2018-11-27yMAIN