01565cam a2200193 4500001000500000005001700005008003900022010001700061020001500078082002200093100002500115245006800140250001200208260005000220300003500270504005100305505098900356650002601345748020181127183721.0021217s2004 ohua b 001 0 eng a 2002117396 a032417187000a338.5/024/6582221 aSalvatore, Dominick.10aManagerial economics in a global economy /cDominick Salvatore. a5th ed. aMason, Ohio :bThomson/South-Western,cc2004. axxiv, 672 p. :bill. ;c24 cm. aIncludes bibliographical references and index. aPREFACE; PART ONE: INTRODUCTION; 1. The Nature and Scope of Managerial Economics; 2. Optimization Techniques and New Management Tools; PART TWO: DEMAND ANALYSIS; 3. Demand Theory; 4. Demand Estimation; 5. Demand Forecasting; PART THREE: PRODUCTION AND COST ANALYSIS; 6. Production Theory and Estimation; 7. Cost Theory and Estimation; PART FOUR: MARKET STRUCTURE AND PRICING PRACTICES; 8. Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition; 9. Oligopoly and Firm Architecture; 10. Game Theory and Strategic Behaviour; 11. Pricing Practices; PART FIVE: REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING; 12. Regulation and Antitrust: The Role of Government in the Economy; 13. Risk Analysis; 14. Long-Run Investment Decisions: Capital Budgeting; APPENDICES; APPENDIX A: COMPOUNDING, DISCOUNTING, AND PRESENT VALUE; APPENDIX B: INTEREST FACTOR TABLES; APPENDIX C: STATISTICAL TABLES; APPENDIX D: ANSWERS TO SELECTED (ASTERISKED) PROBLEMSgrt 0aManagerial economics.