McNair, Brian,  1959- <br/><br/>
An introduction to political communication / 
Brian McNair. 
 - 4th ed. 
 - New York, NY :  Routledge,  2007. 
 - xvii, 222 p. :  ill. ;  24 cm. 
 - Communication and society .
<br/><br/>Includes bibliographical references (p. 210-217) and index. 
<br/><br/>Politics in the age of mediation -- Politics, democracy and the media -- The effects of political communication -- The political media -- The media as political actors -- Party political communication I : advertising -- Party political communication II : political public relations -- Pressure-group politics and the oxygen of publicity -- International political communication. 
<br/><br/><label>ISBN: </label>9780415410694 (pbk. : alk. paper) 9780415410700 (hardback : alk. paper) 
<br/><br/><label>LCCN: </label>2006039494 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication in politics.
<br/><br/><label>Dewey Class. No.: </label>324.7/3