TY - BOOK AU - Kroes,Rob TI - If you've seen one, you've seen the mall: Europeans and American mass culture SN - 0252022009 (cloth : acidb-sfree paper) U1 - 940 20 PY - 1996/// CY - Urbana PB - University of Illinois Press KW - Americanization KW - Popular culture KW - United States KW - Europe KW - Civilization KW - American influences N1 - Includes bibliographical references (p. 179-189) and index; American culture in European metaphors : the West as will and conception -- High and low : the quest for cultural standards in America -- Film as a mechanical art : Hollywood in Holland -- Advertising : the world of disjointed attributes -- The fifth freedom and the commodification of civic virtue -- Mediated history : the Vietnam War as a media event -- Breathless : the French nouvelle vague and Hollywood -- Rap : the ultimate staccato culture -- Americanization : what are we talking about ER -