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  <titleInfo>
    <title>International marketing</title>
    <subTitle>an Asia-Pacific perspective</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Fletcher, Richard</namePart>
    <namePart type="date">1940-</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Brown, Linden.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">at</placeTerm>
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    <place>
      <placeTerm type="text">Frenchs Forest, NSW</placeTerm>
    </place>
    <publisher>Pearson Education Australia</publisher>
    <dateIssued>c2005</dateIssued>
    <dateIssued encoding="marc">2005</dateIssued>
    <edition>3rd ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>xxvi, 832 p. : ill., ports., maps ; 26 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Richard Fletcher &amp; Linden Brown.</note>
  <note>Includes bibliographical references and index.</note>
  <subject authority="lcsh">
    <topic>Export marketing</topic>
    <geographic>Asia</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Export marketing</topic>
    <geographic>Pacific Area</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>International business enterprises</topic>
  </subject>
  <classification authority="ddc" edition="22">658.848095</classification>
  <identifier type="isbn">0733970036 (pbk.) :</identifier>
  <recordInfo>
    <recordCreationDate encoding="marc">070418</recordCreationDate>
    <recordChangeDate encoding="iso8601">20181127190421.0</recordChangeDate>
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