@book{7514,
	author = {Kotabe, Masaaki. and Helsen, K.},
	title = {Global marketing management /},
	publisher = {Wiley,},
	year = {c2011.},
	address = {Hoboken, N.J. :},
	edition = {5th ed., International student version.},
	note = {Formerly CIP.}
}