02036cam a2200241 45000010005000000030006000050050017000110080039000280200022000670200025000891000024001142450098001382500013002362600047002493000029002965000024003255040051003495050950004005200317013506500060016676500036017277000031017631194OCoLC20181127162900.0061016s2007 enka b 001 0 eng a0132304619 (hbk.) a9780132304610 (hbk.)1 aLaudon, Jane Price.10aManagement information systems :bmanaging the digital firm /cJane P. Laudon and Ken Laudon. a10th ed. aNew Delhi :bPearson/Prentice Hall,c2007. a731 p. :bill. ;c29 cm. aPrevious ed.: 2005. aIncludes bibliographical references and index.0 aInformation systems in global business today -- Global e-business: how businesses use information systems -- Information systems, organizations, and strategy -- Ethical and social issues in information systems -- Analyzing business processes for an enterprise system -- IT infrastructure and emerging technologies -- Foundations of business intelligence: databases and information management -- Telecommunications, the Internet, and wireless technology -- Securing information systems -- Creating a new Internet business -- Achieving operational excellence and customer intimacy: enterprise applications -- E-commerce: digital markets, digital goods -- Managing knowledge -- Enhancing decision making -- Designing an enterprise information portal -- Building systems -- Project management: establishing the business value of systems and managing change -- Managing global systems -- Redesigning business processes for Healthlite Yogurt Company. aThe authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to achieve maximum value. 0aManagement information systemsvProgrammed instruction. 0aManagement information systems.1 aLaudon, Kenneth C.,d1944-