TY  - BOOK
AU  - Laudon,Jane Price
AU  - Laudon,Kenneth C.
TI  - Management information systems: managing the digital firm 
SN  - 0132304619 (hbk.)
PY  - 2007///
CY  - New Delhi
PB  - Pearson/Prentice Hall
KW  - Management information systems
KW  - Programmed instruction
N1  - Previous ed.: 2005; Includes bibliographical references and index; Information systems in global business today -- Global e-business: how businesses use information systems -- Information systems, organizations, and strategy -- Ethical and social issues in information systems -- Analyzing business processes for an enterprise system -- IT infrastructure and emerging technologies -- Foundations of business intelligence: databases and information management -- Telecommunications, the Internet, and wireless technology -- Securing information systems -- Creating a new Internet business -- Achieving operational excellence and customer intimacy: enterprise applications -- E-commerce: digital markets, digital goods -- Managing knowledge -- Enhancing decision making -- Designing an enterprise information portal -- Building systems  -- Project management: establishing the business value of systems and managing change -- Managing global systems -- Redesigning business processes for Healthlite Yogurt Company
N2  - The authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to achieve maximum value
ER  -