TY  - BOOK
AU  - Keegan, Warren J.
AU  - Green, Mark C.
TI  - Global Marketing
SN  - 9789352865284
U1  - 658.8 KEE 
PY  - 2018///
CY  - India
PB  - Pearson India Education Services
KW  - Export marketing--Management. Export marketing--Management--Case studies
N1  - Includes index
ER  -