TY  - BOOK
AU  - Mehta,Gita
TI  - Karma cola: marketing the mystic East 
SN  - 9780140236835
U1  - 954.04 MEH 
PY  - 1979///
CY  - New Delhi
PB  - Penguin Group
KW  - Visitors, Foreign
KW  - India
KW  - Gurus
KW  - Description and travel
N1  - Originally published: New York : Simon and Schuster, 1979
ER  -