TY  - BOOK
AU  - Jethwaney,Jaishri N.
TI  - Social sector communication in India: concepts, practices, and case studies 
SN  - 9789351508144 (hardback)
U1  - 306.0954 23
PY  - 2016///
CY  - Los Angeles, Thousand Oaks
PB  - SAGE
KW  - Communication in community development
KW  - India
KW  - Communication in social action
KW  - Community development
KW  - Social action
KW  - Social planning
KW  - Social service
N1  - Includes bibliographical references and index; PrefaceOverview of Social Sector in IndiaSocial  MarketingCorporate Social ResponsibilityAdvocacy,  Communication, and Social MobilizationGrassroots  CommunicationPlanning and Executing Social Communication  Campaigns: Case StudiesHands-on Skills in Writing and  Social Media UseIndex
N2  - A first-of-its-kind book on social sector communication in  India that combines concepts with hands-on skills
ER  -