000 00653cam a2200217 4500
001 4160
005 20181127172740.0
008 110608s2011 enka b 001 0 eng
010 _a 2011414585
020 _a0199290431
020 _a9780199579617
100 1 _aBaines, Paul,
_d1973-
245 1 0 _aMarketing /
_cPaul Baines, Chris Fill, and Kelly Page.
250 _a2nd ed.
260 _aOxford ;
_aNew York :
_bOxford University Press,
_c2011.
300 _axxxiii, 756 p. :
_bill. (some col.) ;
_c27 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
700 1 _aFill, Chris.
700 1 _aPage, Kelly,
_d1974-
999 _c3411
_d3411