| 000 | 01681cam a2200253 4500 | ||
|---|---|---|---|
| 001 | 7212 | ||
| 005 | 20181127183145.0 | ||
| 008 | 050316s2006 njua b 001 0 eng | ||
| 010 | _a 2005045936 | ||
| 020 | _a0131542745 | ||
| 082 | 0 | 0 |
_a658.4/012 _222 |
| 100 | 1 | _aBarney, Jay B. | |
| 245 | 1 | 0 |
_aStrategic management and competitive advantage : _bconcepts and cases / _cJay B. Barney, William S. Hesterly. |
| 260 |
_aUpper Saddle River, NJ : _bPearson/Prentice Hall, _cc2006. |
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| 300 |
_axvi, 368 p. : _bcol. ill. ; _c26 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 505 |
_aBrief Contents Part 1: THE TOOLS of STRATEGIC ANALYSIS CHAPTER 1: What Is Strategy and the Strategic Management Process? 2 CHAPTER 2: Evaluating a Firm's External Environment 28 CHAPTER 3: Evaluating a Firm's Internal Capabilities 64indows User End-of-Part 1 Cases PC 1-1 Part 2: BUSINESS-LEVEL STRATEGIES CHAPTER 4: Cost Leadership 102 CHAPTER 5: Product Differentiation 130 End-of-Part 2 Cases PC 2-1 Part 3: CORPORATE STRATEGIES CHAPTER 6: Vertical Integration 162 CHAPTER 7: Corporate Diversification 188 CHAPTER 8: Organizing to Implement Corporate Diversification 220 CHAPTER 9: Strategic Alliances 248 CHAPTER 10: Mergers and Acquisitions 276 CHAPTER 11: International Strategies 306 End-of-Part 3 Cases PC 3-1 Appendix: Analyzing Cases and Preparing for Class Discussions 343 Glossary 347 Company Index 355 Name Index 359 Subject Index _g _r _t |
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| 650 | 0 | _aBusiness planning. | |
| 650 | 0 | _aCompetition. | |
| 650 | 0 | _aIndustrial management. | |
| 650 | 0 | _aStrategic planning. | |
| 700 | 1 | _aHesterly, William S. | |
| 999 |
_c6137 _d6137 |
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