| 000 | 01638cam a2200217 4500 | ||
|---|---|---|---|
| 001 | 7480 | ||
| 005 | 20181127183721.0 | ||
| 008 | 021217s2004 ohua b 001 0 eng | ||
| 010 | _a 2002117396 | ||
| 020 | _a0324171870 | ||
| 082 | 0 | 0 |
_a338.5/024/658 _222 |
| 100 | 1 | _aSalvatore, Dominick. | |
| 245 | 1 | 0 |
_aManagerial economics in a global economy / _cDominick Salvatore. |
| 250 | _a5th ed. | ||
| 260 |
_aMason, Ohio : _bThomson/South-Western, _cc2004. |
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| 300 |
_axxiv, 672 p. : _bill. ; _c24 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 505 |
_aPREFACE; PART ONE: INTRODUCTION; 1. The Nature and Scope of Managerial Economics; 2. Optimization Techniques and New Management Tools; PART TWO: DEMAND ANALYSIS; 3. Demand Theory; 4. Demand Estimation; 5. Demand Forecasting; PART THREE: PRODUCTION AND COST ANALYSIS; 6. Production Theory and Estimation; 7. Cost Theory and Estimation; PART FOUR: MARKET STRUCTURE AND PRICING PRACTICES; 8. Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition; 9. Oligopoly and Firm Architecture; 10. Game Theory and Strategic Behaviour; 11. Pricing Practices; PART FIVE: REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING; 12. Regulation and Antitrust: The Role of Government in the Economy; 13. Risk Analysis; 14. Long-Run Investment Decisions: Capital Budgeting; APPENDICES; APPENDIX A: COMPOUNDING, DISCOUNTING, AND PRESENT VALUE; APPENDIX B: INTEREST FACTOR TABLES; APPENDIX C: STATISTICAL TABLES; APPENDIX D: ANSWERS TO SELECTED (ASTERISKED) PROBLEMS _g _r _t |
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| 650 | 0 | _aManagerial economics. | |
| 999 |
_c6394 _d6394 |
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