000 01638cam a2200217 4500
001 7480
005 20181127183721.0
008 021217s2004 ohua b 001 0 eng
010 _a 2002117396
020 _a0324171870
082 0 0 _a338.5/024/658
_222
100 1 _aSalvatore, Dominick.
245 1 0 _aManagerial economics in a global economy /
_cDominick Salvatore.
250 _a5th ed.
260 _aMason, Ohio :
_bThomson/South-Western,
_cc2004.
300 _axxiv, 672 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 _aPREFACE; PART ONE: INTRODUCTION; 1. The Nature and Scope of Managerial Economics; 2. Optimization Techniques and New Management Tools; PART TWO: DEMAND ANALYSIS; 3. Demand Theory; 4. Demand Estimation; 5. Demand Forecasting; PART THREE: PRODUCTION AND COST ANALYSIS; 6. Production Theory and Estimation; 7. Cost Theory and Estimation; PART FOUR: MARKET STRUCTURE AND PRICING PRACTICES; 8. Market Structure: Perfect Competition, Monopoly, and Monopolistic Competition; 9. Oligopoly and Firm Architecture; 10. Game Theory and Strategic Behaviour; 11. Pricing Practices; PART FIVE: REGULATION, RISK ANALYSIS, AND CAPITAL BUDGETING; 12. Regulation and Antitrust: The Role of Government in the Economy; 13. Risk Analysis; 14. Long-Run Investment Decisions: Capital Budgeting; APPENDICES; APPENDIX A: COMPOUNDING, DISCOUNTING, AND PRESENT VALUE; APPENDIX B: INTEREST FACTOR TABLES; APPENDIX C: STATISTICAL TABLES; APPENDIX D: ANSWERS TO SELECTED (ASTERISKED) PROBLEMS
_g
_r
_t
650 0 _aManagerial economics.
999 _c6394
_d6394