| 000 | 02061cam a2200253 4500 | ||
|---|---|---|---|
| 001 | 1194 | ||
| 003 | OCoLC | ||
| 005 | 20181127162900.0 | ||
| 008 | 061016s2007 enka b 001 0 eng | ||
| 020 | _a0132304619 (hbk.) | ||
| 020 | _a9780132304610 (hbk.) | ||
| 100 | 1 | _aLaudon, Jane Price. | |
| 245 | 1 | 0 |
_aManagement information systems : _bmanaging the digital firm / _cJane P. Laudon and Ken Laudon. |
| 250 | _a10th ed. | ||
| 260 |
_aNew Delhi : _bPearson/Prentice Hall, _c2007. |
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| 300 |
_a731 p. : _bill. ; _c29 cm. |
||
| 500 | _aPrevious ed.: 2005. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | _aInformation systems in global business today -- Global e-business: how businesses use information systems -- Information systems, organizations, and strategy -- Ethical and social issues in information systems -- Analyzing business processes for an enterprise system -- IT infrastructure and emerging technologies -- Foundations of business intelligence: databases and information management -- Telecommunications, the Internet, and wireless technology -- Securing information systems -- Creating a new Internet business -- Achieving operational excellence and customer intimacy: enterprise applications -- E-commerce: digital markets, digital goods -- Managing knowledge -- Enhancing decision making -- Designing an enterprise information portal -- Building systems -- Project management: establishing the business value of systems and managing change -- Managing global systems -- Redesigning business processes for Healthlite Yogurt Company. | |
| 520 | _aThe authors know information systems knowledge is essential for creating competitive firms, managing global corporations & providing useful products & services to customers. One of the central new themes in the revision focuses on helping managers make better decisions about technology to achieve maximum value. | ||
| 650 | 0 |
_aManagement information systems _vProgrammed instruction. |
|
| 650 | 0 | _aManagement information systems. | |
| 700 | 1 |
_aLaudon, Kenneth C., _d1944- |
|
| 999 |
_c840 _d840 |
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