China business culture :
Wang, Karen, Dr.
China business culture : strategies for success / Yuan Wang, Xin Sheng Zhang, Rob Goodfellow. - Reprinted (Text correction) - Singapore : Thorogood, 2008. - xix, 278 p. ; 22 cm.
Includes bibliographical references (p. 261-265) and index.
China's international trade history -- Traditional Chinese business values -- The revolution in Chinese business -- Chinese negotiating style -- Joint ventures -- Using networks -- The Chinese market and consumer psychology -- Effective marketing -- How to thrive in business.
China's growth rate is staggering: WTO entry, ratification of the Kyoto protocols and the 2008 Beijing Olympics - all point to unprecedented levels of interest in the world's largest market. But commercial success for westerners is dependent on understanding a very different and complex set of cultural and business values
9789810487041 9810487045
2008399462
Business etiquette--China.
Businesspeople--Attitudes.--China
Corporate culture--China.
China--Economic conditions--2000-.
658.4/0120951
China business culture : strategies for success / Yuan Wang, Xin Sheng Zhang, Rob Goodfellow. - Reprinted (Text correction) - Singapore : Thorogood, 2008. - xix, 278 p. ; 22 cm.
Includes bibliographical references (p. 261-265) and index.
China's international trade history -- Traditional Chinese business values -- The revolution in Chinese business -- Chinese negotiating style -- Joint ventures -- Using networks -- The Chinese market and consumer psychology -- Effective marketing -- How to thrive in business.
China's growth rate is staggering: WTO entry, ratification of the Kyoto protocols and the 2008 Beijing Olympics - all point to unprecedented levels of interest in the world's largest market. But commercial success for westerners is dependent on understanding a very different and complex set of cultural and business values
9789810487041 9810487045
2008399462
Business etiquette--China.
Businesspeople--Attitudes.--China
Corporate culture--China.
China--Economic conditions--2000-.
658.4/0120951