Modern marketing: (Record no. 196)

MARC details
000 -LEADER
fixed length control field 00492nam a2200169 4500
001 - CONTROL NUMBER
control field 216
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20181127160903.0
020 00 - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8121916976
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8 C4548m 2011
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Pillai, R.S.N.
245 00 - TITLE STATEMENT
Title Modern marketing:
Remainder of title Principles and practices /
Statement of responsibility, etc. R.S.N. Pillai, Bagavathi
Medium
250 00 - EDITION STATEMENT
Edition statement 4th revised and enlarged ed.
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. S. Chand & Company,
Date of publication, distribution, etc. 2011.
300 00 - PHYSICAL DESCRIPTION
Extent xii, 592 p.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
General subdivision
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bagavathi
Numeration
Titles and other words associated with a name
Dates associated with a name
Relator term
Form subheading
Language of a work
Medium of performance for music
Number of part/section of a work
Arranged statement for music
Name of part/section of a work
Fuller form of name
Key for music
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Title of a work
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Serial Enumeration / chronology Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type Total Renewals
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac 04/11/2022 3887 1 658.8 CHA 30000143 17/11/2022 04/11/2022 1 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3894   658.8 CHA 30000138 27/11/2018   10 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3895   658.8 CHA 30003496 27/11/2018   11 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3888   658.8 CHA 30003480 27/11/2018   2 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac 15/03/2022 3892 3 658.8 CHA 30003452 04/04/2023 07/03/2023 9 27/11/2018 Main 1
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3891   658.8 CHA 30003470 27/11/2018   8 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3889   658.8 CHA 30003476 27/11/2018   7 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3893   658.8 CHA 30003524 27/11/2018   5 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3885   658.8 CHA 30002962 27/11/2018   6 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3890   658.8 CHA 30002985 27/11/2018   3 27/11/2018 Main  
    Dewey Decimal Classification     Main TEST RTC Library RTC Library Main opac   3886   658.8 CHA 30003508 27/11/2018   4 27/11/2018 Main  
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