Principles of Marketing (Record no. 9190)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00518nam a22001817a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221104151652.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221104b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332558472 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th ed; |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | India |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiii, 732 p: |
| Other physical details | color ill; |
| Dimensions | 25.4 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Appendix 1, Appendix 2, Appendix 3, Glossary, Index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gray |
| Relator term | author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | CE Textbook |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | CE Textbook | RTC Library | RTC Library | CE Textbook | 04/11/2022 | 17138 | 658.8 KOT c.3 | 30015972 | 04/11/2022 | 04/11/2022 | CE Textbook | |||||
| Dewey Decimal Classification | CE Textbook | RTC Library | RTC Library | CE Textbook | 04/11/2022 | 17137 | 658.8 KOT c.2 | 30016024 | 04/11/2022 | 04/11/2022 | CE Textbook | |||||
| Dewey Decimal Classification | CE Textbook | RTC Library | RTC Library | CE Textbook | 04/11/2022 | 17136 | 658.8 KOT c.1 | 30015994 | 04/11/2022 | 04/11/2022 | CE Textbook | |||||
| Dewey Decimal Classification | CE Textbook | RTC Library | RTC Library | CE Textbook | 04/11/2022 | 17141 | 658.8 KOT c.6 | 30016038 | 04/11/2022 | 04/11/2022 | CE Textbook | |||||
| Dewey Decimal Classification | CE Textbook | RTC Library | RTC Library | CE Textbook | 04/11/2022 | 17140 | 658.8 KOT c.5 | 30015634 | 04/11/2022 | 04/11/2022 | CE Textbook | |||||
| Dewey Decimal Classification | CE Textbook | RTC Library | RTC Library | CE Textbook | 04/11/2022 | 17139 | 658.8 KOT c.4 | 30016071 | 04/11/2022 | 04/11/2022 | CE Textbook | |||||
| Dewey Decimal Classification | CE Textbook | RTC Library | RTC Library | CE Textbook | 04/11/2022 | 17142 | 658.8 KOT c.7 | 30016159 | 04/11/2022 | 04/11/2022 | CE Textbook |