Transnational management : text, cases, and readings in cross-border management / Christopher A. Bartlett, Sumantra Ghoshal.

By:

Bartlett, Christopher A, 1943-

Contributor(s):

Ghoshal, Sumantra

Material type:

TextPublication details: Chicago : Irwin, c1995.Edition: 2nd edDescription: x, 880 p. : ill., maps ; 24 cmISBN:

025614138X (recycled paper)
025616553X (International student ed. : recycled paper)

Subject(s):

International business enterprises -- Management

DDC classification:

658/.049 20

Contents:

CONTENTS : Expanding Abroad: Motivations, Means, and Mentalities 2: Understanding the International Context: Responding to Conflicting Environmental Forces 3: Developing Transnational Strategies: Building Layers of Competitive Advantage 4: Developing a Transnational Organization: Managing Integration, Responsiveness, and Flexibility 5: Creating Worldwide Innovation and Learning: Exploiting Cross Border Knowledge Management 6: Engaging in Cross Border Collaboration: Managing across Corporate Boundaries 7: Implementing the Strategy: Building Multidimensional Capabilities 8: The Future of the Transnational: An Evolving Global Role

Summary: Focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. This book also provides a framework of the interplay between the multinational corporation, the countries in which it does business, and the environment in which it operates.

Holdings ( 1 )
Title notes ( 3 )

Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Main	RTC Library Main opac		Main TEST		658 BAR					Available			30013649

Total holds: 0

Includes bibliographical references and index.

Focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. This book also provides a framework of the interplay between the multinational corporation, the countries in which it does business, and the environment in which it operates.