Marketing / Paul Baines, Chris Fill, and Kelly Page.

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TextPublication details: Oxford ; New York : Oxford University Press, 2011.Edition: 2nd edDescription: xxxiii, 756 p. : ill. (some col.) ; 27 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Main	RTC Library Main opac		Main TEST		658.8 BAI				2	Available			30006911
	Main	RTC Library Main opac		Main TEST		658.8 BAI				1	Available			30006768

Total holds: 0

Includes bibliographical references and index.