Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.

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TextPublication details: Delhi : Pearson Education, 2012.Edition: 7th edDescription: xx, 683 p. : ill., map ; 29 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Main	RTC Library Main opac		Main TEST		658.8 LOV				1	Available			30000127
	Main	RTC Library Main opac		Main TEST		658.8 LOV				2	Available			30006036

Total holds: 0

Includes bibliographical references and indexes.